I humbly say What ever it is, I have seen dogfood bowls that looked more stylish and sporty. They need to take it back and do a complete redesign. I believe it would fail as a prototype for a "Dodgem Car" ride you would find at an amusement park! It is not a Rover, Sunbeam, Vauxhall, Morris Minor, Riley, and on and on. I think they forgot to put a name on it unless it is the "one and only" 1948 WTF! Could possibly be it????
Maybe it is a US Army Sea Ration left untouched from WW2. Care to pop open the bonnet for a peep? Perhaps it is an unexploded buzz bomb the Germans forgot to arm or a land mine? Or maybe Mr. Potato Head now thinks he is a transformer and has turned into a green car? Whatever it is, they have not seen the competition enough to be competitive.