I liked the commercial. I don't know that it needed to go any further. I was outed at the age of 17, and it was not pretty. I lived in a hellish nightmare for another 10 years after that. The whole thing all but destroyed my life. Miraculously I survived and now, 40 years later, I have a loving and supportive family. Hence, I am not a big proponent of people coming out.
Over the decades I have observed that the gay community is actually the most intolerant and judgemental of all. Too often we know someone is a closet gay and we criticize and deride that person for not being honest and open. Where is it written that we must come out and be honest and open? There is no such place!
Each individual should be allowed the respect and understanding that it is their choice to live their life as they need and want. We should not inflict our values and beliefs on other individuals.
I have known many a closeted gay who has led a happy, healthy, productive life. And even though everyone around them "knows" that person is gay, they have never come out. I respect them and applaud their choice and their ability to keep to themselves, something that is really and truly only their business.
Just my humble opinion, feel free to disagree. Afterall, we (most of us) live in a free society where we have that privilege.